The Olive Oil range contains the naturally-extracted pure olive oil, which moisturizes scalp, prevents dandruff and promotes hair growth. Rich in Vitamin E, hydrating and moisturizing, the use of pure Olive Oil throughout the range helps promote hair elasticity and cuticle smoothness. Resulting in softer, shinier hair that is less prone to tangle, develop split ends or suffer from drying and dullness. The Olive Oil Incredibly Rich Moisturizing Hair Lotion is a result of blending Olive Oil into a rich moisturizing lotion which conditions and protects the hair from blow dryers and curling irons. ORS Incredibly Rich Moisturizing Hair Lotion restores the hair’s natural moisture balance. With consistent use, the hair will begin to show improved elasticity, hydration, and shine.